September 28

Last Click Attribution

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Avoid the Trap of Last Click Attribution and learn some methodologies on measuring and assessing the real performance of your keywords, approved email, pharmacy seo and other online marketing campaigns.

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August 5

Tool for Landing Page Testing

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Jamie and Brian introduce us to Conversion Critic, treat and how marketers can benefit from it. Plus, hear discussions on when dealing with a large E-Commerce account or one which employs numerous landing pages, how it is easy for a mistake to be overlooked, and how the absolute most important aspect of Pay-Per-Click advertising is ensuring that the visitor actually lands on your site.

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July 28

SEO versus PPC

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Learn about a recent study conducted by EngineReady.com on Search Engine Optimization versus pay-per-click, price and which tactics bring the highest converting and most engaged traffic. Engine Ready’s President and CEO Jamie Smith joins WebmasterRadio.FM’s Jim Hedger.

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May 26

Finding the Right Search Agency

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EngineReady.com presents the first episode of the Best Search Strategies radio series. On this episode, pharmacy learn about Engine Ready’s 57-Point Checklist on Finding the Right Search Agency which include the questions you need to be asking yourself, for sale questions you should be asking the agency, and questions you should hear from the agency.

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